Cookies Policy
Cookies Policy
Last updated: 15th June 2026
About this cookie policy
This Cookie Policy explains what cookies are and how we use them. You should read this policy to understand what cookies are, how we use them, the types of cookies we use i.e, the information we collect using cookies and how that information is used and how to control the cookie preferences. For further information on how we use, store and keep your personal data secure, see our Privacy Policy.
You can at any time change or withdraw your consent from the Cookie Declaration on our website.
Learn more about who we are, how you can contact us and how we process personal data in our Privacy Policy.
Your consent applies to the following domains: parkerkerrigan.co.uk and www.parkerkerrigan.co.uk.
What are cookies?
Cookies are small text files that are used to store small pieces of information. The cookies are stored on your device when the website is loaded on your browser. These cookies help us make the website function properly, make the website more secure, provide better user experience, and understand how the website performs and to analyse what works and where it needs improvement.
How do we use cookies?
As most of the online services, our website uses cookies first-party and third-party cookies for a number of purposes. The first-party cookies are mostly necessary for the website to function the right way, and they do not collect any of your personally identifiable data.
The third-party cookies used on our websites are used mainly for understanding how the website performs, how you interact with our website, keeping our services secure, providing advertisements that are relevant to you, and all in all providing you with a better and improved user experience and help speed up your future interactions with our website.
What types of cookies do we use?
The cookies used on our website are grouped into the following categories.
Necessary
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertising and marketing
Advertising and marketing cookies are used to display personalised ads by tracking your behaviour in order to collect data and provide targeted campaigns relevant to you.
The below list details the cookies used on our website.
Necessary cookies
| Name | Purpose | Expires |
|---|---|---|
| c15t | Remembers your choice about cookies on this site, including which optional categories (measurement, marketing) you have accepted or rejected. It is shared across subdomains so you are not asked again on related pages. | Persistent (until you change or clear your choice) |
| leadToken, leadTokenCompleted | Identifies your application session so that your progress through the form is saved and you can resume an unfinished application. | 14 days |
| shortLinkEntry | Set when you arrive via a short link (for example from a text message) so the form can be opened correctly from another site. | 1 hour |
| originator_sc | Remembers the short code of the firm that referred you, so the correct branding, legal copy and tag configuration are loaded. | 30 days |
| entry_url | Records the address of the page you first arrived on (including its query string) so it can be attached to your application for attribution. | 5 minutes |
| direct_visit | Records that you arrived at the site directly rather than from another website. | 5 minutes |
| original_referrer | Records the address of the website that referred you here, where one exists. | 5 minutes |
| peg | A random identifier used for security and fraud prevention; it helps the platform recognise a returning device. | 1 year |
Analytics cookies (optional)
Google Analytics
Google Analytics is loaded through the Google Tag Manager container, and only after consent. Provider: Google LLC.
| Name | Purpose | Expires |
|---|---|---|
| _ga, _ga_* | Used by Google Analytics 4 to distinguish one visitor from another by assigning a randomly generated client identifier. | 2 years |
| _gid | Distinguishes visitors over a 24-hour period to count daily sessions. | 24 hours |
| _gat, _gat_* | Used to throttle the rate of requests sent to Google. | 1 minute |
* indicates various cookies that contain additional letters, numbers or characters in their name.
Microsoft Clarity
Microsoft Clarity provides session-replay and heat-map analytics. It is only enabled where configured for a deployment and only initialises after consent has been given. Provider: Microsoft Corporation.
| Name | Purpose | Expires |
|---|---|---|
| _clck | Persists the Clarity user identifier so activity can be attributed to the same visitor on return visits. | 1 year |
| _clsk | Connects multiple page views by a visitor into a single session recording. | 1 day |
| CLID, ANONCHK, MR, MUID, SM | Microsoft identifiers used by Clarity and shared Microsoft services to indicate when a visitor was first seen, to verify click data and to synchronise identifiers across Microsoft domains. | 10 minutes to 13 months |
PostHog
PostHog provides product analytics and error tracking. If you decline measurement cookies, PostHog runs in memory-only mode and writes no cookies or browser storage. Provider: PostHog Inc.
| Name | Purpose | Expires |
|---|---|---|
| ph_* (cookie and localStorage) | Stores a random identifier and session information used to measure how the forms are used and to capture errors. | 1 year |
Advertising and marketing cookies (optional)
| Name | Purpose | Expires |
|---|---|---|
| _fbc | Set by the platform when you arrive from a Facebook or Instagram advert (built from the fbclid value in the link). Used for Meta conversion attribution. Provider: Meta Platforms. | 90 days |
| _fbp | Set by the Meta Pixel, where configured, to distinguish browsers for advertising measurement. Provider: Meta Platforms. | 90 days |
| ttclid | Set by the platform when you arrive from a TikTok advert; used for TikTok conversion attribution. Provider: TikTok/ByteDance. | 28 days |
| _ttp | Set by the TikTok Pixel, where configured, to identify a browser for advertising measurement. Provider: TikTok/ByteDance. | 13 months |
| _gcl_au | Set by the Google Ads conversion linker, where configured, to store information about the advert click that brought you to the site. Provider: Google LLC. | 90 days |
| _uetsid | Microsoft Advertising Universal Event Tracking session identifier, where configured. Provider: Microsoft Corporation. | 24 hours |
| _uetvid | Microsoft Advertising visitor identifier, where configured. Provider: Microsoft Corporation. | 13 months |
How can I control the cookie preferences?
You can manage your cookies preferences by clicking on the "Manage your consent." button and enabling or disabling the cookie categories on the popup according to your preferences.
Should you decide to change your preferences later through your browsing session, you can click on the "Privacy & Cookie Policy" tab on your screen. This will display the consent notice again enabling you to change your preferences or withdraw your consent entirely.
In addition to this, different browsers provide different methods to block and delete cookies used by websites. You can change the settings of your browser to block/delete the cookies. To find out more out more on how to manage and delete cookies, visit wikipedia.org, www.allaboutcookies.org.